PR that gets people talking
Purple Riot is a multi-award-winning PR agency in Manchester, delivering creative, results-driven campaigns for ambitious brands across the UK.
We’ve been doing this for 15 years, combining brilliant ideas with proper PR strategy and media relations to create campaigns that get brands seen, talked about and remembered.
From major brand and product launches to always-on press offices, national consumer campaigns and headline-grabbing creative PR, we find the stories people actually want to hear, and the smartest ways to tell them.
Creative PR Campaigns
We believe the best PR starts with a great idea.
Our campaigns are built around strong creative thinking: finding the hook, conversation or cultural moment that gives people a reason to pay attention and journalists a reason to cover it.
Sometimes that’s a big, bold PR stunt. Sometimes it’s a brilliantly simple story. Sometimes it’s about taking something a brand is already doing and finding the angle that makes it newsworthy.
We develop the strategy, messaging, creative concepts and campaign mechanics, then make them happen.
Media Relations & Press Office
Great media relations is still at the heart of what we do.
We work across national, regional, consumer, lifestyle, business and trade media, with long-standing relationships across print, online, television, radio and broadcast.
Our press office services cover proactive news generation, media pitching, journalist requests, expert commentary, product placement, features, reactive opportunities and ongoing media relations.
For retained clients, we become an extension of their team, continually looking for opportunities to keep the brand relevant and visible rather than waiting for them to hand us something to announce.
Brand, Product & Venue Launches
Launching things is a big part of what we do best.
We create PR strategies for new brands, products, restaurants, bars, retail destinations, leisure concepts and venues, building momentum before launch and keeping the conversation going afterwards.
That can include everything from launch strategy and media relations to previews, product seeding, influencer engagement, partnerships, events and experiential activity.
Consumer PR
We know how to turn brands into stories that work for consumer media.
Our team develops campaigns across hospitality, retail, fashion, beauty, leisure, property and lifestyle, identifying the stories, trends and conversations that connect brands with the audiences they want to reach.
From national product placement and seasonal campaigns to creative news generation and reactive PR, we create multiple opportunities for brands to stay part of the conversation.
Influencer & Creator Campaigns
PR doesn’t stop with traditional media.
We plan and deliver influencer and creator campaigns as part of wider PR strategies or as standalone activity, covering creator identification, outreach, gifting, paid partnerships, campaign management and reporting.
We focus on relevance over vanity metrics, finding creators whose audiences, content and credibility genuinely fit the brand.
Integrated PR Campaigns
Some briefs need more than PR alone.
Purple Riot brings together PR, influencer marketing, social media and creative campaign thinking to build integrated campaigns around one strong idea.
And where that idea needs to become a physical experience, our sister agency Riot House adds event production, experiential and brand activation expertise, meaning we can take a campaign from the initial creative idea through to media, creators, content and the real-world experience.
What We Do
PR strategy and consultancy · Creative PR campaigns · Media relations · Press office management · Consumer PR · Brand and product launches · Hospitality and venue PR · Retail PR · Product placement · News generation · Influencer and creator campaigns · Digital PR · PR events · Integrated campaigns
Want to see what that looks like in practice? Explore our PR and marketing case studies.
Ready to go with a PR brief? Get in touch.
